TOURISM PROMOTION SERVICES (NC II) Curriculum Guide – K to 12 Home Economics Livelihood Track

April 4, 2022

HOME ECONOMICS – K TO 12 BASIC EDUCATION CURRICULUM GUIDE

Technology-Livelihood Education and Technical-Vocational Track specializations may be taken between Grades 9 to 12.
Schools may offer specializations from the four strands as long as the minimum number of hours for each specialization is met.

  • K to 12 LIVELIHOOD EDUCATION
  • JUNIOR HIGH SCHOOL TECHNOLOGY
  • SENIOR HIGH SCHOOL TECHNICAL-VOCATIONAL-LIVELIHOOD TRACK

TOURISM PROMOTION SERVICES (NC II) Curriculum Guide

Duration: 160 Hours

This curriculum guide on Tourism Promotion Services that leads to a National Certificate Level II (NCII) is designed for a high school student to develop the knowledge, skills and attitudes for the tasks related to tourism promotion. It covers competencies that a person must achieve to operate an automated information system, source and provide destination information and advice, access and interpret product information, and promote tourism products and services.

The preliminaries of this specialization course include the following:
(1) core concepts in Tourism Promotion Services,
(2) relevance of the course
(3) career opportunities as a Tourism Promoter.

LEARNING COMPETENCIES

1. Explain the key concepts in Tourism Promotion services
2. Discuss the relevance of the course
3. Explore career opportunities in tourism promotion services

QUARTER I

Lesson 1: OPERATE AN AUTOMATED INFORMATION SYSTEM (AI)

LO1. Access information on an automated system
1.1 Identify information requirements appropriately
1.2 Identify sources of information and access the correct automated system efficiently
1.3 Select appropriate search methods for the type of information required
1.4 Used key words and phrases to search for required information
1.5 Use and manipulate features of the system to access the full range of system information

LO2. Check and download information
2.1 Access information to meet the required scope and purpose
2.2 Conduct further search if information is insufficient
2.3 Select required information
2.4 Place order for any information that requires purchase
2.5 Download/print information in accordance with system procedures and needed requirements
2.6 Organize information in a suitable format for use

QUARTER 2

Lesson 2: SOURCE AND PROVIDE DESTINATION INFORMATION AND ADVICE (DI)

LO1. Develop destination knowledge
1.1 Identify and access information sources for current and accurate information on destinations
1.2 Obtain information on features of the destination and the general type of tourism products available
1.3 Identify and obtain information on the different tourism products available which can meet customer needs
1.4 Record and store information for future use in accordance with enterprise systems

LO2. Update destination knowledge
2.1 Use informal and formal research to update knowledge of destination and general products
2.2 Seek feedback on experience with destinations from both colleagues and customers
2.3 Share updated information with colleagues in accordance with enterprise procedures

LO3. Provide destination information and advice
3.1 Identify specific needs of the customer regarding information and advice
3.2 Provide range of current and accurate destination and general products information in a timely manner and in accordance with standard procedures
3.3 Address customer needs by ensuring appropriate scope and depth of information
3.4 Present information and advice appropriately

QUARTER 3

Lesson 3: ACCESS AND INTERPRET PRODUCT INFORMATION (PI)

LO 1. Identify and access product information
1.1 Identify and access sources of product information
1.2 Select appropriate sources following set policy, commercial agreements and specific needs
1.3 Source specific product information to meet the particular sales or operational need

LO 2. Interpret product information
2.1 Interpret and apply general and/or brochure information to meet the particular sales or operational need
2.2 Interpret and apply specific details about the product to meet the particular sales or operational need
2.3 Interpret and apply special jargon or specifications used in product information to meet the particular sales or operational need

QUARTER 4

Lesson 4: PROMOTE TOURISM PRODUCTS AND SERVICES (PS)

LO1. Identify customer needs
1.1Identify specific customer needs and preferences including cultural needs and expectations
1.2Identify immediately customer requirements which, if met, would breach ethical and legal commitments
1.3Establish rapport with the customer to promote goodwill and trust

LO2. Suggest products to meet customer needs
2.1 Conduct research, when required, to source information and to meet specific customer needs
2.2 Tailor product options to the specific needs of the customer
2.3 Make product suggestions in accordance with current promotional focus and any preferred product arrangements where appropriate
2.4 Make customers aware of additional products and options which may enhance their itinerary
2.5 Provide all options within the appropriate or agreed timeframe
2.6 Present all options in a format and style most appropriate to the particular customer and in accordance with standard procedures

LO3. Provide product information and advice
3.1 Identify specific product information and advice needs of the customer
3.2 Provide current and accurate product information and advice in a timely manner
3.3 Make scope and depth of the information appropriate to customer needs
3.4 Present information and advice appropriately
3.5 Explain and promote clearly the features and benefits to the customer
3.6 Provide additional information to overcome customer’s questions and objections
3.7 Selected and used techniques at the appropriate time to close the sale with the customer

Source: K to 12 Home Economics –Tourism Promotion Services (NC II) Curriculum Guide

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